Affordable housing development launched at site of West Ham’s old stadium

Affordable housing development launched at site of West Ham’s old stadium

      SiteSales Property Group to market first new affordable housing units available 

Upton Gardens, an 842 unit mixed-tenure development of private sale and affordable housing has been launched on the site of West Ham’s former Upton Park stadium in East London. Continuing their work in the London Borough of Newham, SiteSales Property Group are providing consultancy on pricing, allocation, sales and marketing for the first 113 affordable units to come onto the market.

The development, which is part of wider regeneration of the Newham area, includes 66 properties which have been allocated for shared ownership, with the remaining 47 available under affordable rent. Affordable rent units will be prioritised for key workers who live or work in the Newham Borough. The unique architecture of the buildings mirrors the layout of the former football ground which was West Ham’s stadium for over 110 years.

Every home is specified to a high quality standard with a modern and stylish decor and a private outdoor space, as well as a range of onsite amenities such as landscaped gardens, a concierge service and a residents’ fitness studio.

Prices begin at £325,000 for the one-bedroom properties, rising to £399,000 for the two-bedroom properties and £490,000 for the three-bedroom properties.

Exterior CGI, Upton Gardens. Copyright © SiteSales Property Group.


The development is situated in an area teeming with local history and culture. Just a quick stroll away is the vibrant Upton Park High Street which offers an array of varied cuisine options, as well as colourful textile and fresh fruit markets. Also within walking distance are the beautiful green spaces of West Ham Park and Beckton Park and a range of outstanding primary schools, with every shopping need catered for at the nearby Westfield Shopping Centre in Stratford.

The development has excellent public transport connections, just six minutes’ walk from Upton Park Underground station and 15 minutes on the tube to central London.

Eloise Robins, Assistant Director at SiteSales Property Group, said: “A supply of high-standard affordable housing is a fundamental requirement in London. Upton Park Gardens is an exceptional development with excellent amenities in an area that continues to undergo rejuvenation. We’re sure the properties will be extremely popular with both locals and those looking to live in a family-friendly and increasingly aspirational borough of London.